The Rural Bonus was created to modernize and streamline the process of managing agricultural incentive payments in local governments. The idea emerged from the needs of the municipality of Harmonia (RS), which sought to optimize its incentive program for farmers, in which invoices are converted into points that can be used for purchases at participating establishments.
In addition, merchant participation was limited — many small businesses did not take part in the program due to its complexity and lack of technological integration.
To understand the specific characteristics of the process, SPO began working closely with the municipal administrative department and the Department of Agriculture. The goal was clear: to understand the system’s pain points, the user profile, and the structure required to transform a manual procedure into an intuitive digital experience.
The result was a complete application that allows users to:
- Receive bonuses;
- Monitor their balance;
- View participating establishments;
- Track all transactions.
All of this is done in a simple, fast, and secure way, which completely changed the landscape: businesses and service providers across different sectors now accept the bonus easily and safely, expanding the acceptance network and creating a more dynamic flow between rural and urban areas.
Simplified management of more than R$ 1.5 million in bonuses in just the first year
The Rural Bonus represents a new model of interaction between public administration, the community, and local commerce. With the app, more than R$ 1.5 million in bonuses were digitally managed in the first 12 months, stimulating the regional economy and ensuring transparency and practicality in the use of resources.
The project also expanded access to technology in small towns, where the primary sector is the main economic driver.
“On installation day, one of the shop owners couldn’t hide his excitement. You could see in his eyes how happy he was, because from that moment on he would receive the bonus directly at his establishment. It was a very rewarding moment for all of us,” recalls Dalvan Rech, director at SPO.
Innovation delivered in record time
The system’s development and configuration were completed in just 30 days, including setup in local shops and training for farmers and municipal managers.
This rapid delivery was essential to ensure that the project quickly integrated into the community’s daily routine.
Commitment that goes beyond borders
Born in Vale do Caí (RS), SPO reinforces—through solutions like Rural Bonus—its commitment to driving digital transformation in society.
Today, the company operates in more than 10 countries across the Americas and Europe, taking its technological expertise beyond borders and positively impacting public administration and the lives of thousands of people.
“When we provide a digital tool focused on the very people who serve as the country’s engine—and one that transforms and improves both public management and people’s lives—we walk away proud and fulfilled,” Rech concludes.